Skill

Visual identity + design systems

Applied in the following roles & initiatives

Utilised across roles that shaped this practice.

Tailor for

Utilised during tenures at Fanshawe College, Chai Lifeline Canada, Ascend Fundraising Solutions and Agency & In-house Creative Teams.

Professor, Advanced Photoshop
2018 - 2020
Fanshawe College
Taught third-year students advanced compositing, retouching, image-making and professional creative judgement
Marketing & Communications Manager
2025 - 2026
Chai Lifeline Canada
Conceived, wrote, designed and delivered the inaugural Rosh Hashanah Meal Program campaign across direct mail, print, email, organic social and paid - $140K+ net against a $40K goal
Creative Director, Marketing & Communications
2021 - 2023
Ascend Fundraising Solutions
Campaign ecosystems supporting $3B+ in fundraising impact across nonprofit and healthcare clients
Art Direction · Design · Production Leadership
Earlier career
Agency & In-house Creative Teams
Agency and in-house creative roles across consumer, healthcare, education, government and cultural clients - plus early music/entertainment publicity photography and album artwork connected to Sony Music. The range that underpins today's leadership work.

Commonly paired with